In one study analyzing driving safety and skill, 93% of US drivers
put themselves in the top 50% for skill and 88% thought they were in the top 50%
for safety. One survey of
faculty at the University of Nebraska found that 68% rated
themselves in the top 25% for teaching ability
People who strongly identify with certain groups can do the same. In more
than a few conversations I’ve heard successful business people compare
themselves favorably to other professions. Haven’t earned your chops in
business (and not fake business, like HR or law)? Then you don’t have
chops.
I've been thinking about this because I'm meeting with a lot of private sector people and interested in positions there. What skills did I develop running a nonprofit that might help me jump to the other side?
Creativity and Resourcefulness
Creativity and Resourcefulness
One significant difference between a private and nonprofit
enterprise is resources. Nonprofits live in a looking-glass
universe where money doesn’t act like money. It forces nonprofit leaders to be extremely creative and resourceful to get the job done.
Don’t have big marketing budgets? Recruit a team of
student volunteers to phone bank and promote events. Need great web content? Leverage
relationships with companies for high-definition video cameras and let creative
interns make content.
Management
Many management gurus talk about motivating people to where
they would want to work for free. I wish I even had the option to pay! The best volunteer driven organizations, like the Harvest Jazz and Blues Festival that utilize over 1000 volunteers, build a community with their volunteer base. It becomes the cool thing to do.
Motivating volunteers relies on trust, persuasion, a compelling mission, shared effort, and a clear understanding about why someone is motivated to act. The fundamentals of good management.
Motivating volunteers relies on trust, persuasion, a compelling mission, shared effort, and a clear understanding about why someone is motivated to act. The fundamentals of good management.
Long-Term Relationships
An entrepreneur friend once said that he was impressed with
my patience and ability to balance the needs of many difficult and diverse stakeholders. Nonprofit
leaders by definition have multiple masters. They walk a fine balance creating value for both the customer AND serving the donor, neither of which are homogeneous
groups.
Nancy Lublin of DoSomething.org makes a strong case for
the marketing prowess of nonprofits. In an a review of her book in the Economist, she says that nonprofits focus on long-term relationship building based on "frequent contact, repeatedly saying thank you and sending updates through newsletters. This contrasts sharply with
the one-off transactional approach to customers that is all too common in the
business world."
Nonprofits live in a world of constraints that require us to draw upon a diverse range of abilities and constantly innovate. Don’t tell the business guys, but these are the high-skill high-touch abilities in highest demand. There is more than one way to earn your chops.
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